From Studio to SOFA: The Standards Behind Television and Video
This presentation will explain some of the key standards and technologies that are used in producing and delivering recorded video from the studio lot to your TV or phone. The concepts will be presented simply and at a high level so they can be understood without a background in frequency transforms or signal processing. Potential topics include JPEG and MPEG compression; EOTFs, HDR, and log capture; DASH and HLS delivery; color gamuts; studio transport; and perhaps a preview of future developments, such as lightfield or volumetric capture.
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Date and Time
Location
Hosts
Registration
- Date: 07 Jul 2025
- Time: 09:00 PM UTC to 10:00 PM UTC
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Email address to contact for additional info:
cp 408-834-4446
Speakers
Robert Bleidt of Streamcrest Associates
From Studio to SOFA: The Standards Behind Television and Video
Biography:
Robert Bleidt has worked in the media technology industry since the 1980's, helping to develop and introduce HDTV and streaming media technologies while working at companies such as Fraunhofer, Philips, and Sarnoff. He has recently moved to Alabama after 20 years in Silicon Valley and restarted his consulting business Streamcrest Associates. He is the lead author of "Development of the MPEG-H TV Audio System for ATSC 3.0" in the IEEE Transactions on Broadcasting and his team at Philips was the recipient of a technical Emmy for the first frame-accurate web-based proxy editing system for video.
Email:
Address:Birmingham, Alabama, United States, 35243
Agenda
4:00 PM Presentation
5:00 PM - Adjourn